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Eyefinity Announces Agreement with Optical Software, Inc. to Integrate Lab Management Software, Expand Automation of Online Lab Order Process

FOLSOM, CA, November 7, 2003 -- Eyefinity, the optical industry's most widely used Internet portal has announced an agreement with Optical Software Inc., a leading creator of specialized optical eyewear software for laboratories.

Eyefinity's agreement with Optical Software is another step forward in simplifying the online lab order process for eye care practices, providing them with improved order status information. In teaming with Optical Software and other lab management software partners, optical laboratories can receive automated orders that do not require time-consuming re-keying of data. This allows labs to provide more timely order processing and status to their customers via Eyefinity's web site (www.eyefinity.com).

"Lab order integration remains an important strategic objective for Eyefinity. Partnering with Optical Software is yet another important milestone in our efforts to deliver operational efficiencies for optical laboratories," says Don Yee, president and CEO of Eyefinity. "We're committed to developing technology solutions that benefit private eyecare practices and optical labs, and we're pleased to be working with companies like Optical Software who have similar goals to ours."

"We at Optical Software are excited to be working with Eyefinity in bringing enhanced applications to optical laboratory professionals," adds Rodney McKiel, president of Optical Software. "Delivering the highest level of customer satisfaction is important to us, and through our relationship with Eyefinity, we expect to bring extremely valuable, advanced lab order administration features to our customers, and ultimately improving service to private practice."

About Eyefinity
Eyefinity, in conjunction with industry-leading partners, provides e-commerce, marketing and business management solutions to the private practice eye care community. Through the services of www.eyefinity.com, private practice eye care professionals can order products and lab materials, process online insurance claims, and improve practice management and marketing. Eyefinity serves more than 20,000 private eye care practices and 320 labs, and processes more than 25 million transactions a year.

About Optical Software, Inc.
Incorporated in 1989, Optical Software, Inc. is a leading software provider for the eye care industry with comprehensive management solutions for surfacing laboratories, finishing laboratories, remote tracing and ordering, interfaces with retail applications, custom designed systems, lab consulting services, and advanced training programs.


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